At this time of year, it seems the whole world is plagued by the privilege of university assignments, and no one, anywhere, ever seems to be enjoying them.
I'm normally no exception, but today I have one exception. As part of one of my writing courses, I undertook an interview with one of the underfamed Big Issue Vendors in Sydney. He came to talk to me on his birthday, and was extremely generous with his time and his words. The result, was not only a pretty alright assignment (I'll let you know how it goes. Maybe.), but also a few lessons learnt that I've saved up for here:
The Big Issue has a circulation of around 8000 a fortnight. For the amount of vendors busting their asses on streetcorners for 40 hours a week, this is not a lot. In fact, it's dismal.
Why aren't people buying my favorite mag? According to my vendor interviewee, people are just uninformed. They don't know what it's for, what it's about, basically, why they should buy it. For this reason, I encourage you all to give 2 minutes of your online lives and have a look at The Big Issue website. Then I want you to take 2 minutes out of your real lives, and have a chat with a vendor. Just say hello, let them know they're not invisible. Send $5 their way if you can, and take home a read far better than freaking MX (which just seem to wind up as litter. MX may be entertaining for about 2 seconds, but that was once a tree people. Absolute props to the guy in central station picking them off the ground the other day for recycling, everyone do this too!!)
Once you're hooked (or if you already are), buy someone else a copy or convince them to do it themselves. If everyone who bought the magazine got a friend into the habit of doing the same, we could double that circulation no worries. We could put more dollars in the pockets of these super deserving, hard working folks, and take something home too.
You may see this in 'Action' form soon.